Typography
Few things communicate the look and feel of a brand more clearly than the way letters, numbers, and symbols are put together. Well-used typography sets the tone of our brand.
Neulis Sans
The primary typeface ‘Neulis Sans’, has been specifically chosen with our target audience of infosec managers, CISOs, etc in mind. The straight-talking form of the letter shapes represents the values of being reliable and experienced while appearing friendly, helpful, and approachable.
Bold (700)
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Neulis Sans Bold is used for all main headings.
Neulis Sans light can sometimes be used for subheadings if required.
When using Neulis Sans Bold at larger sizes, reduce the letter spacing by -2%. Line heights should be around 102% of the font size, tight enough to feel compact but never so tight that ascenders and descenders touch.
‘Neulis Sans’ is a premium font available only through an Adobe Creative Could subscription.
Inter
Our secondary typeface is Inter – a highly legible sans-serif typeface designed for digital interfaces. Its clean, neutral design ensures excellent readability across screen sizes and resolutions. We use this for all body copy and small headings.
Light (300)
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Bold (700)
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Inter Light is used for body copy.
Inter Bold is used for small headings, such as in-line highlights, section pre-titles and bullet list headings.
For body copy, generous line spacing is used to ensure legibility and a sense of calm. We tend to use around 150% of the body type size.
‘Inter’ is a Google font and is available under the Open Font License. It can be downloaded and used for free.